Monday, March 21, 2011

The ABC's of Trade Shows and Conferences - O is for Organizers

Many people do not give thought to the legions of people it takes to successfully execute a trades show, conference or other large scale business events.  Even small seminars require professional planning to ensure a good experience for those who are in attendance. 

The meeting planning industry is a multi-billion dollar business.  Those who choose to work in this area are often some of the hardest working professionals you will ever meet.  Without these dedicated people the rest of the benefits that come from participating in events would not exist.

When you attend an event remember the work that takes place behind the scenes. Seek out those who work to make you attendance at the conference a success and say two little words; "Thank You".  Once they recover from the shock, the meeting professionals will remember you forever.  Establishing long-term and mutually beneficial relationship with meeting planners will expose you to many opportunities at future events.

Meeting organizers work tirelessly, but rarely receive kudos.  Be the person who highlights their hard work and shows them that their efforts are appreciated.

**PS- Many executives (in a variety of industries) tell me that then they seek to hire new employees for their companies they look for people who have successful experience in the meetings industry, as these people are accustomed to putting in the extra effort to ensure success.  I know this to be true, as my wife spent ten years in Catering and Sales for a major hotel.  Long hours and low pay... but amazing "in the trenches" business experience!

Have A Great Day.

thom singer

Thom Singer is known as "The Conference Catalyst". He works with meeting planners and conference organizers to set the tone for a meeting. His presentations educate, inspire and motivate attendees to engage deeper in the event and make meaningful connections.

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