Someone asked me the other day "how are you doing?"
Without thinking I replied "I am living my dream". My response was not flippant, it was not a gung-ho / rah-rah statement...., it was a matter of fact comment that had sincerity.
This created an awkward silence. My friend stared at me for what seemed like ten minutes.
He later told me that my response caught him off guard. He did not know why, but he said he was quiet as he did not know how to respond. Most people reply "fine", "great", "okay".... but never "I am living my dream", and that my statement left him wondering if he was living his dream. He was unsure. He was happy, but was it his dream?
Are enough people are living their dream? Do they even know what they long to do in life? Are we encouraging our kids to go for their life's desires?
I have no advice or answers, it just has been on my mind.
Have A Great Day.
thom
Friday, September 04, 2009
Thursday, September 03, 2009
Flexible Work Ideas For Moms (and others)
My friend (and editor), Leslie Morris, has some great ideas on her blog for those looking for flexible work situations.
With school back in session and the economy still uncertain, many people are looking for additional sources of family income.
Leslie was climbing the corporate ladder until 10 years ago when she launched her own business. This move gave her greater flexibility around her growing family...and she has never looked back. People often turn to her and ask her "how?"
CLICK HERE to read all her thoughts.
Have A Great Day.
thom
With school back in session and the economy still uncertain, many people are looking for additional sources of family income.
Leslie was climbing the corporate ladder until 10 years ago when she launched her own business. This move gave her greater flexibility around her growing family...and she has never looked back. People often turn to her and ask her "how?"
CLICK HERE to read all her thoughts.
Have A Great Day.
thom
Tuesday, September 01, 2009
Professional Services Industries Impacted By Changing Relationship Economy
The industrial revolution moved our society from rural agricultural economies into a world where factories, cities, dense housing, mass transportation and organized labor dominated.
The communications and technology revolutions brought about more changes that took us into the information economy that most of us have grown up in.
Today we are experiencing additional changes that are directly impacting those of us who work in professional services industries (law, accounting, consulting, education, banking, sales of all kinds, etc...). We are seeing a shift from the information economy to the relationship economy.
If you think I am 100% wrong and are not willing to explore the concept, then you might have your head in the sand. The above mentioned changes all took place in the last 120 years. My grandfather was born on a farm in Ireland and migrated to the United States as a teenager in 1900. He worked in manual labor jobs and the thought of an information economy, much less the next level of a relationship economy was not imaginable. I am his youngest grandchild and in just two generations the world is so different that it would have seemed far fetched science fiction to him. Basic realities morph faster in 2009 than they did in his time.
Throughout recorded history there have been changes in society, and there have been those who ignored the shifts until they were left behind. Sure, the lucrative horse whip industry was crushed by the automobile, and we all laugh at the thought by today's standard. But nobody who made whips was laughing at the time. You need to be thinking about what differences around the bend could cripple your company (or industry), and looking for ways to lead the change.
There are three areas that need your immediate attention:
1. Your Professional Network. Sure, you have all heard about networking, and most people think that they are good at it (but many are wrong). I hear all the time from professionals that they have a great network, but few people can point to the last referral they have given or received from those in their circle of influence (Key here is when did you last give a referral. If you are not giving, that is why you are not getting!).
All opportunities come from people and you must be committed to spending the necessary time to cultivate mutually beneficial relationships. You cannot turn your networking efforts on and off like a light switch or you will never see results. In the two weeks have you canceled a meeting with someone in your network, or skipped attending an event, because "something more important" came along? I see professionals all the time who rank every activity as an "A", "B" or "C". They tend to make networking a "C", and then they wonder while others do not appreciate the relationships they think they have built.
Make your network an "A" priority. It is your safety net in all economic conditions!
2. Creativity. If you are not being creative in how you serve your clients, then you are just part of the noise in your industry. We all naturally think we are unique and deliver high quality work product to our clients. But doing good work is just the ticket to be in the game. Everyone of your competitors is doing good work (well, most), and they are all claiming they are the "best" when they talk to your clients and prospects. It is confusing to the buyer, especially when your company looks identical to all others in your space.
When I visit the websites of law firms, accounting firms, consultants, banks, etc... I rarely see anything creative. They all play it safe, and thus they all look like twins. The same is true when I speak with these professionals. YIKES, most have a tough time telling me anything about their offering that I cannot follow up with "why is that different from you competitor?" without them looking like a deer in headlights. Professional services firms are vanilla. Buyers can get vanilla anywhere, and thus it comes down to price. Avoid being a commodity if you want to thrive in the future.
Explore creative ways to serve your clients at EVERY meeting. Make sure that your co-workers feel comfortable suggesting "out of the box" ideas and that you reward those who expand the collective thinking of your team. If you are not looking for ways to implement creativity into your company, you will die.
People are naturally drawn to companies and individuals who show ingenuity and are willing to try new things. Humans have never embraced "yesterday" or we would still all be living on the farms.
3. Social Media. I am not claiming that blogging, Facebook, Twitter and other social media tools are for everyone (LinkedIn is for everyone in business. If you do not have a vibrant LinkedIn profile you are considered out of touch by more people than you think!). But if your company does not have an online branding strategy that includes social media, you are being left behind. Not each professional in the firm needs to be active in this arena, but someone HAS TO BE. Clients and prospects are looking for you to be part of the conversation. Hide and you are invisible.
Make sure that your company has somebody who owns your online image and reputation. Do not assign it to just anyone, as this is like a garden in need of cultivation. Ignore it and the weeds will choke out all the value you can have from the online real estate.
If your firm has avoided all this social media hoopla up until this point that is a clear sign that you are missing the boat. This is NOT a fad! There has been so much attention paid to the various social media communities that if you have decided they are useless (without having explored them), you are being foolish. Rationalize it all day long, but there is something happening here.
So what now?
While the changes that are coming may be minor, and are you willing to risk your future on the idea that your industry will not be impacted by a "relationship" economy? What if you are wrong? Your connections to others and your personal and professional brand are more valuable than ever.
Take ownership of how you are positioned and ask the hard questions of your employees and customers about how you are doing in regards to what we have discussed in this article. There are many companies who mistakenly believe they are cutting edge, only to be viewed by everyone (inside and outside) as a disaster. OUCH.
Have A Great Day.
thom
*** Thom Singer offers customized individual programs to help professional service executives explore and understand the best ways to create and cultivate their network, brand and online impact.
The communications and technology revolutions brought about more changes that took us into the information economy that most of us have grown up in.
Today we are experiencing additional changes that are directly impacting those of us who work in professional services industries (law, accounting, consulting, education, banking, sales of all kinds, etc...). We are seeing a shift from the information economy to the relationship economy.
If you think I am 100% wrong and are not willing to explore the concept, then you might have your head in the sand. The above mentioned changes all took place in the last 120 years. My grandfather was born on a farm in Ireland and migrated to the United States as a teenager in 1900. He worked in manual labor jobs and the thought of an information economy, much less the next level of a relationship economy was not imaginable. I am his youngest grandchild and in just two generations the world is so different that it would have seemed far fetched science fiction to him. Basic realities morph faster in 2009 than they did in his time.
Throughout recorded history there have been changes in society, and there have been those who ignored the shifts until they were left behind. Sure, the lucrative horse whip industry was crushed by the automobile, and we all laugh at the thought by today's standard. But nobody who made whips was laughing at the time. You need to be thinking about what differences around the bend could cripple your company (or industry), and looking for ways to lead the change.
There are three areas that need your immediate attention:
1. Your Professional Network. Sure, you have all heard about networking, and most people think that they are good at it (but many are wrong). I hear all the time from professionals that they have a great network, but few people can point to the last referral they have given or received from those in their circle of influence (Key here is when did you last give a referral. If you are not giving, that is why you are not getting!).
All opportunities come from people and you must be committed to spending the necessary time to cultivate mutually beneficial relationships. You cannot turn your networking efforts on and off like a light switch or you will never see results. In the two weeks have you canceled a meeting with someone in your network, or skipped attending an event, because "something more important" came along? I see professionals all the time who rank every activity as an "A", "B" or "C". They tend to make networking a "C", and then they wonder while others do not appreciate the relationships they think they have built.
Make your network an "A" priority. It is your safety net in all economic conditions!
2. Creativity. If you are not being creative in how you serve your clients, then you are just part of the noise in your industry. We all naturally think we are unique and deliver high quality work product to our clients. But doing good work is just the ticket to be in the game. Everyone of your competitors is doing good work (well, most), and they are all claiming they are the "best" when they talk to your clients and prospects. It is confusing to the buyer, especially when your company looks identical to all others in your space.
When I visit the websites of law firms, accounting firms, consultants, banks, etc... I rarely see anything creative. They all play it safe, and thus they all look like twins. The same is true when I speak with these professionals. YIKES, most have a tough time telling me anything about their offering that I cannot follow up with "why is that different from you competitor?" without them looking like a deer in headlights. Professional services firms are vanilla. Buyers can get vanilla anywhere, and thus it comes down to price. Avoid being a commodity if you want to thrive in the future.
Explore creative ways to serve your clients at EVERY meeting. Make sure that your co-workers feel comfortable suggesting "out of the box" ideas and that you reward those who expand the collective thinking of your team. If you are not looking for ways to implement creativity into your company, you will die.
People are naturally drawn to companies and individuals who show ingenuity and are willing to try new things. Humans have never embraced "yesterday" or we would still all be living on the farms.
3. Social Media. I am not claiming that blogging, Facebook, Twitter and other social media tools are for everyone (LinkedIn is for everyone in business. If you do not have a vibrant LinkedIn profile you are considered out of touch by more people than you think!). But if your company does not have an online branding strategy that includes social media, you are being left behind. Not each professional in the firm needs to be active in this arena, but someone HAS TO BE. Clients and prospects are looking for you to be part of the conversation. Hide and you are invisible.
Make sure that your company has somebody who owns your online image and reputation. Do not assign it to just anyone, as this is like a garden in need of cultivation. Ignore it and the weeds will choke out all the value you can have from the online real estate.
If your firm has avoided all this social media hoopla up until this point that is a clear sign that you are missing the boat. This is NOT a fad! There has been so much attention paid to the various social media communities that if you have decided they are useless (without having explored them), you are being foolish. Rationalize it all day long, but there is something happening here.
So what now?
While the changes that are coming may be minor, and are you willing to risk your future on the idea that your industry will not be impacted by a "relationship" economy? What if you are wrong? Your connections to others and your personal and professional brand are more valuable than ever.
Take ownership of how you are positioned and ask the hard questions of your employees and customers about how you are doing in regards to what we have discussed in this article. There are many companies who mistakenly believe they are cutting edge, only to be viewed by everyone (inside and outside) as a disaster. OUCH.
Have A Great Day.
thom
*** Thom Singer offers customized individual programs to help professional service executives explore and understand the best ways to create and cultivate their network, brand and online impact.
Writing As A Tool To Get More Business
I had the honor to interview entrepreneur, author, and "That Nametag Guy" - Scott Ginsberg on my BlogTalk Radio podcast.This is a high energy discussion with a lot of useful ideas and information squeezed into thirty-five minutes.
Some key points:
*Writing is the basis of all wealth
*Be a "thought leader" - not an "expert"
*Own your category
*Writing in social media must be about the reader
*Facebook is the gateway drug to Twitter
Be sure to listen to the whole thing, as Scott has a special offer for anyone who wants even more information. He will provide the "free bonus" to anyone who follows up.
CLICK HERE to listen now.
Have A Great Day.
thom
Monday, August 31, 2009
Ubiquity Marketing unSummit - 9/3/09
How Local Entrepreneurs can Save the World and Pay the Rent in any Economic Climate
Thursday, September 3, 2009 is the Ubiquity Marketing unSummit.
The day looks to be an information packed plethora of quality information presented by some of the marketing and social media world's most fascinating personalities (both from Austin and beyond).
Those who attend will receive:
See you there!
Have A Great Day.
thom
Thursday, September 3, 2009 is the Ubiquity Marketing unSummit.
The day looks to be an information packed plethora of quality information presented by some of the marketing and social media world's most fascinating personalities (both from Austin and beyond).
Those who attend will receive:
- Complete access to the Ubiquity Marketing unSummit, September 3, 2009 in Austin, Texas. 8:00 AM - 6:30 PM (at the Shoreline Grill).
- One complimentary, autographed copy of Chris Brogan's book, Trust Agents care of Stagira, Inc.
- One, two-year subscription to the Stagira, Inc. Ubiquity Marketing Forum.
- One Shoreline Grill Gift Certificate in the amount of $10 for lunch the day of the event.
- One, 30 minute, in-person consultation with Stagira, Inc. at the Blanton Museum of Art September 4th (including admission), or at a time convenient for you.
- Lotsa freebies
See you there!
Have A Great Day.
thom
Sunday, August 30, 2009
Company Meetings Are An Investment In Your People
I have talked with many companies and organizations that have canceled or severely toned down their team meetings and other conferences in 2009 due to the economic conditions.
Additionally there are many "gurus" out there who are wrongly claiming that social media replaces face-to-face networking, training and other interactions. They counsel their clients that online is the new in-person. While the tools to communicate have changed, the human being has not. We are social animals who benefit from congregating in the same room.
Meeting planners, professional speakers, hotels, and convention centers have seen the reality of decreased opportunities in 2009.
According to the Professional Convention Management Association, meeting cancellations and postponements in 2009/2010 are projected to result in $781 million of lost room revenue and $2.5 billion of lost total revenue for the host destinations, lodging accommodations and meeting service suppliers.
The meeting industry is big business, but some have attacked meetings as frivolous in these economic times. The truth is they are actually important to the whole business ecosystem. Without the meeting business, hotels, airlines, rental car companies, and others would need to provide less options to the individual traveler (have you noticed this recently in the fewer number of flights available?)
There is now a pent up demand for meetings from people and companies who are used to having these events. I am starting to see it from potential clients who either canceled their meetings or had no budget in the past 12 months for outside speakers at their gatherings. They are starting to realize that eleminating the user conferences or sales meetings have a downside, and are looking for ways to bring back their events.
A prospect told me this week, "We cannot simply save our way out of the recession. All the cuts we have made in the last year have certainly helped the bottom line, but have hurt the morale of our employees. We are realizing that we must invest in the development of our team if we want them to be loyal and enthusiastic when we see the up-tick in the economy that is expected this fall. If they feel we have cut too much, they will jump ship as soon as there are new jobs opportunities".
How about your company? Have you been so focused on the economy that you have forgotten to look at the morale of your people? This is not just about hosting a meeting to motivate the troops, it goes farther to how you communicate the business situations and future of the whole company. If your people are telling others "I am out of here as soon as I find something new" then can they really be giving your company 100%?
I write and speak about networking, why people matter, and the reality that all opportunities come from people. This is not just an externally focused topic. You treat clients and prospects like gold and invest time and money into making sure your personal relationships are strong.... but many forget that they need to do this with the people who work inside their company. Managers who do not understand this are WRONG. If you have ever thougth that the paycheck you provide them makes interpersonal relationships different.... get over yourself.
People are people and they have a need to feel connected with others. If you are not looking inside your business and finding ways to invest in the relationships, you will never have the level of employee loyalty that you probably wish existed. Loyalty is a two-way street. Investing in the individual (by having educational and motivational meetings ...OR... just spending time getting to know the people who work for you) will make a difference.
Bring everyone together for an offsite meeting and ask them for input on how to thrive in these economic times. It will be the best investment you can make after a year of all this negative mood that has prevailed in the news. Work with your whole team to lead your company out of the recession ahead of your competition.
Have A Great Day.
thom
Additionally there are many "gurus" out there who are wrongly claiming that social media replaces face-to-face networking, training and other interactions. They counsel their clients that online is the new in-person. While the tools to communicate have changed, the human being has not. We are social animals who benefit from congregating in the same room.
Meeting planners, professional speakers, hotels, and convention centers have seen the reality of decreased opportunities in 2009.
According to the Professional Convention Management Association, meeting cancellations and postponements in 2009/2010 are projected to result in $781 million of lost room revenue and $2.5 billion of lost total revenue for the host destinations, lodging accommodations and meeting service suppliers.
The meeting industry is big business, but some have attacked meetings as frivolous in these economic times. The truth is they are actually important to the whole business ecosystem. Without the meeting business, hotels, airlines, rental car companies, and others would need to provide less options to the individual traveler (have you noticed this recently in the fewer number of flights available?)
There is now a pent up demand for meetings from people and companies who are used to having these events. I am starting to see it from potential clients who either canceled their meetings or had no budget in the past 12 months for outside speakers at their gatherings. They are starting to realize that eleminating the user conferences or sales meetings have a downside, and are looking for ways to bring back their events.
A prospect told me this week, "We cannot simply save our way out of the recession. All the cuts we have made in the last year have certainly helped the bottom line, but have hurt the morale of our employees. We are realizing that we must invest in the development of our team if we want them to be loyal and enthusiastic when we see the up-tick in the economy that is expected this fall. If they feel we have cut too much, they will jump ship as soon as there are new jobs opportunities".
How about your company? Have you been so focused on the economy that you have forgotten to look at the morale of your people? This is not just about hosting a meeting to motivate the troops, it goes farther to how you communicate the business situations and future of the whole company. If your people are telling others "I am out of here as soon as I find something new" then can they really be giving your company 100%?
I write and speak about networking, why people matter, and the reality that all opportunities come from people. This is not just an externally focused topic. You treat clients and prospects like gold and invest time and money into making sure your personal relationships are strong.... but many forget that they need to do this with the people who work inside their company. Managers who do not understand this are WRONG. If you have ever thougth that the paycheck you provide them makes interpersonal relationships different.... get over yourself.
People are people and they have a need to feel connected with others. If you are not looking inside your business and finding ways to invest in the relationships, you will never have the level of employee loyalty that you probably wish existed. Loyalty is a two-way street. Investing in the individual (by having educational and motivational meetings ...OR... just spending time getting to know the people who work for you) will make a difference.
Bring everyone together for an offsite meeting and ask them for input on how to thrive in these economic times. It will be the best investment you can make after a year of all this negative mood that has prevailed in the news. Work with your whole team to lead your company out of the recession ahead of your competition.
Have A Great Day.
thom
Saturday, August 29, 2009
Character Counts
Strive to have diversity in your network. Make sure that you are exposed to ethnic, age, political, regional, religious, orientation, career level, gender, nationality, and opinion diversity. Surrounding yourself with people too much like you is one dimensional. Go deeper.
Cherish the differences and learn from each other.
But do not tolerate diversity when it comes to character. Keep the people with good character in your life and reject those who do not have cherish doing the right things. Those who will lie, cheat, steal and speak ill of others will always harm you in the end.
Have A Great Day.
thom
Cherish the differences and learn from each other.
But do not tolerate diversity when it comes to character. Keep the people with good character in your life and reject those who do not have cherish doing the right things. Those who will lie, cheat, steal and speak ill of others will always harm you in the end.
Have A Great Day.
thom
Friday, August 28, 2009
Dollar Rent A Car Follows Their Policy And Makes Me Bitter
I am amazed when big companies do not work with their customers. When they send form type notes that basically say, "Our Big Company Policy Is The MOST Important Thing To Us....and We Thank You For Understanding".
Let me begin with the fact that this was MY MISTAKE. I did not choose to pre-pay for a full tank of gas in advance with Dollar Rent A Car because I knew I would only use about a half a tank. Paying for a full tank seems like a total rip off.
Then we were a little late in getting to the airport to return the car, but not so late we could not fill up at a gas station. But apparently half the city of San Diego was at this gas station. There were about four or five cars in line at each pump (think 1970s gas lines... well not that long. But when you have a flight to catch...five cars in line at a gas station can freak you out!!!).
Thus, I had to return the car without having filled up the tank.
What I did not realize was that the charge for this mental decision (pay a fine or maybe miss my flight) was going to be $71 for seven or eight gallons of gas.
WOWWY.
Now I understand policy. I know, I know, this is the way the world works. But I also know that if someone reaches out to me and explains a situation I want to be as fair as I can no matter what my policy is in that moment.
So I wrote Dollar Rent A Car customer service and got the following reply:
Dear Mr. Singer,
Thank you for notifying us of your recent experience with Dollar Rent A Car in San Diego. On behalf of Dollar Rent A Car, please accept our sincere apologies for any inconvenience you experienced. (Why are they apologizing, they did not inconvenience me, I was the one who inconvenienced them by first making their employee fill the tank and second by making a person read my email)
Our Pre Paid Fuel option is designed to offer our customers peace of mind when it comes to refilling the tank upon return. Unfortunately we are unable to offer refunds for a full or partial tank for this fuel service. Upon review of your contract, we will have to respectfully decline your request for reimbursement. (They are "respectfully declining" my request? Seems more like just sticking to policy that helps them, and does nothing for me. There is no real respect I am feeling from them)
We appreciate your business and hope you will allow us another opportunity to fulfill your car rental needs in the efficient, professional manner you expect and deserve. (I am glad they "hope" I will allow them to fulfill my car rental needs again. I will try my best to not go back to them...even though I am the one in the wrong. Somewhere the world has gone weird when I want a vendor to meet me half way when I screw up. Charging me a 100% mark up on the gas would have seemed about right. But $10 per gallon. Wow.)
Thank you once again, Mr. Singer, for taking the time to notify us of this situation. We look forward to serving you again soon at Dollar Rent A Car. (Again, they thank me for notifying them? I am not sure they are thankful. Instead I feel dismissed by a big company who has my $71 and all the rights in the world to keep it. Fortunately I can choose them...even though I know that all their competition is the same way.)
You know, they are totally in the right. I cannot blame them for following their policy. But "peace of mind" on returning the vehicle would have also meant paying for a full tank when I knew I would only use half. This is a great scam that Dollar (and others) have going on. Touche for making me the dumb-shit in this situation. I can either have no peace of mind (knowing I will be overcharged at criminal levels for 7 gallons of gasoline) or pre-pay for gas I will never use. Brilliant!
I rent cars often, and can only think of one other time that I could not return the car with a full tank. This was with HERTZ. The guy who checked me in saw how late I was, and told me that they would only charge me for the amount of gas used (at a mark up of like $4 per gallon or something)... but he said that he would waive the policy this time, and the fuel charge would show up on a separate charge on my card. I am not sure if this guy had been given the power by his bosses to make this type of decision, or if he was just an entrepreneurial employee who knew that when you do the right thing, everyone wins.
So Dollar Rent A Car followed their policy to the tee... and made me a bitter consumer all at the same time. They could have said, "You know, we have these policies for a reason, but we will make an adjustment of $25 to your account"...and I would have been the happiest guy in the world. They still would have made a ton of money off that 7 gallons of gasoline for $46. But that would have involved empowering their employees to make decisions and caused more work for someone (yikes). Too many corporations are like this. They would see this option as the loss of $25 instead of my future rentals and good will.
So what do you think? Am I wrong to vent this story on my blog when I was the one who made the mistake?
Have A Great Day.
thom
Let me begin with the fact that this was MY MISTAKE. I did not choose to pre-pay for a full tank of gas in advance with Dollar Rent A Car because I knew I would only use about a half a tank. Paying for a full tank seems like a total rip off.
Then we were a little late in getting to the airport to return the car, but not so late we could not fill up at a gas station. But apparently half the city of San Diego was at this gas station. There were about four or five cars in line at each pump (think 1970s gas lines... well not that long. But when you have a flight to catch...five cars in line at a gas station can freak you out!!!).
Thus, I had to return the car without having filled up the tank.
What I did not realize was that the charge for this mental decision (pay a fine or maybe miss my flight) was going to be $71 for seven or eight gallons of gas.
WOWWY.
Now I understand policy. I know, I know, this is the way the world works. But I also know that if someone reaches out to me and explains a situation I want to be as fair as I can no matter what my policy is in that moment.
So I wrote Dollar Rent A Car customer service and got the following reply:
Dear Mr. Singer,
Thank you for notifying us of your recent experience with Dollar Rent A Car in San Diego. On behalf of Dollar Rent A Car, please accept our sincere apologies for any inconvenience you experienced. (Why are they apologizing, they did not inconvenience me, I was the one who inconvenienced them by first making their employee fill the tank and second by making a person read my email)
Our Pre Paid Fuel option is designed to offer our customers peace of mind when it comes to refilling the tank upon return. Unfortunately we are unable to offer refunds for a full or partial tank for this fuel service. Upon review of your contract, we will have to respectfully decline your request for reimbursement. (They are "respectfully declining" my request? Seems more like just sticking to policy that helps them, and does nothing for me. There is no real respect I am feeling from them)
We appreciate your business and hope you will allow us another opportunity to fulfill your car rental needs in the efficient, professional manner you expect and deserve. (I am glad they "hope" I will allow them to fulfill my car rental needs again. I will try my best to not go back to them...even though I am the one in the wrong. Somewhere the world has gone weird when I want a vendor to meet me half way when I screw up. Charging me a 100% mark up on the gas would have seemed about right. But $10 per gallon. Wow.)
Thank you once again, Mr. Singer, for taking the time to notify us of this situation. We look forward to serving you again soon at Dollar Rent A Car. (Again, they thank me for notifying them? I am not sure they are thankful. Instead I feel dismissed by a big company who has my $71 and all the rights in the world to keep it. Fortunately I can choose them...even though I know that all their competition is the same way.)
You know, they are totally in the right. I cannot blame them for following their policy. But "peace of mind" on returning the vehicle would have also meant paying for a full tank when I knew I would only use half. This is a great scam that Dollar (and others) have going on. Touche for making me the dumb-shit in this situation. I can either have no peace of mind (knowing I will be overcharged at criminal levels for 7 gallons of gasoline) or pre-pay for gas I will never use. Brilliant!
I rent cars often, and can only think of one other time that I could not return the car with a full tank. This was with HERTZ. The guy who checked me in saw how late I was, and told me that they would only charge me for the amount of gas used (at a mark up of like $4 per gallon or something)... but he said that he would waive the policy this time, and the fuel charge would show up on a separate charge on my card. I am not sure if this guy had been given the power by his bosses to make this type of decision, or if he was just an entrepreneurial employee who knew that when you do the right thing, everyone wins.
So Dollar Rent A Car followed their policy to the tee... and made me a bitter consumer all at the same time. They could have said, "You know, we have these policies for a reason, but we will make an adjustment of $25 to your account"...and I would have been the happiest guy in the world. They still would have made a ton of money off that 7 gallons of gasoline for $46. But that would have involved empowering their employees to make decisions and caused more work for someone (yikes). Too many corporations are like this. They would see this option as the loss of $25 instead of my future rentals and good will.
So what do you think? Am I wrong to vent this story on my blog when I was the one who made the mistake?
Have A Great Day.
thom
Thursday, August 27, 2009
Hunting AND Farming on The Ladders to Success in a Job Search
I read an article on The Ladders, a career website for those who earn over $100,000 per year. The piece was titled "Are you a Hunter or Farmer" by Debra Feldman. While well written, it missed the mark when it came to good advice for those seeking jobs. It oversimplified the idea of "hunting and farming" and created the falsehood that life is a competition between those who strike fast and those who cultivate meaningful connections.
Feldman said about Hunters and Farmers (as job seekers):
"One role may be a better fit depending on the market conditions. However, today’s highly competitive job market demands that candidates adopt the hunter approach. "
I disagree. This is only true if the individual has totally ignored building and cultivating real relationships throughout their career. If they find themselves out of work and have ignored the concepts of networking, then yes... they had better become a hunter. Farming takes a lifetime of dedication.
Ms. Feldman said that farmers:
I cry foul. If this was really a contest then the farmers are NOT being left in the dust. They have already found new opportunities because they have spent a lifetime establishing relationships and constructing a personal brand that has lead them to new jobs before the hunter has woken up (and hunters are early risers!!!). The people they have helped for years step up and help them. Farming communities have a long history of assisting others whom they know, like and trust (ever built a barn alone?).
I hate to pick on Ms. Feldman, as I am sure she is a great person. But her article over simplifies the topic and leaves the job seeker who has not spent much time caring about establishing a real network with the false belief that they can win by being self-focused on the career ladder.
If you really want success (especially in the $100,000 + job market) you had darn well better be hunting and farming!!! Be cunning and creative in your efforts to seeking out new leads, but you will be best served if you began sowing the seeds for your future a decade ago.
Have A Great Day.
thom
*** "Batteries Not Included: 66 Tips to Energize Your Career" (New Year Publishing, 2009) is now available at Amazon.com.
Feldman said about Hunters and Farmers (as job seekers):
"One role may be a better fit depending on the market conditions. However, today’s highly competitive job market demands that candidates adopt the hunter approach. "
I disagree. This is only true if the individual has totally ignored building and cultivating real relationships throughout their career. If they find themselves out of work and have ignored the concepts of networking, then yes... they had better become a hunter. Farming takes a lifetime of dedication.
Ms. Feldman said that farmers:
**maintain the status quo
**are content to harvest existing customer business
**are often in maintenance mode
WRONG. Not the farmers I have seen (real ones in the field or the proverbial job seeking type o whom the article refers). Farmers are not about status quo or harvesting existing resources. They are about looking forward, calculating the unknown, and creating valuable and sustainable opportunities that benefit more people than just themselves. She implies that farmers are lazy. I assume she has spent her life in the big city!
You cannot create lifelong respect, understanding and referrals from the people in your network overnight. Investing your attention in other people and establishing yourself as a key contact in their lives takes time.
Taken as a competition between "hunters" and "farmers", her article makes everyone seem in need of a shower. Dirty and selfish. The thought that you should only be a hunter or a farmer goes back to the silly, but ongoing sales debate of "networking vs. cold-calling". Who in the name of Pete thinks it is only one or the other? Success in sales comes from both cold-calling and networking. Success in a job search comes from being a "hunter" and a "farmer".
In this one-sided argument she added:
"The farmers are often left waiting in the dust while their proactive, persistent hunter competitors land new jobs."I cry foul. If this was really a contest then the farmers are NOT being left in the dust. They have already found new opportunities because they have spent a lifetime establishing relationships and constructing a personal brand that has lead them to new jobs before the hunter has woken up (and hunters are early risers!!!). The people they have helped for years step up and help them. Farming communities have a long history of assisting others whom they know, like and trust (ever built a barn alone?).
I hate to pick on Ms. Feldman, as I am sure she is a great person. But her article over simplifies the topic and leaves the job seeker who has not spent much time caring about establishing a real network with the false belief that they can win by being self-focused on the career ladder.
If you really want success (especially in the $100,000 + job market) you had darn well better be hunting and farming!!! Be cunning and creative in your efforts to seeking out new leads, but you will be best served if you began sowing the seeds for your future a decade ago.
Have A Great Day.
thom
*** "Batteries Not Included: 66 Tips to Energize Your Career" (New Year Publishing, 2009) is now available at Amazon.com.
Monday, August 24, 2009
Sunday, August 23, 2009
"Connecting Online": Steve Harper and Thom Singer To Speak at Breakfast Seminar
My friend, Steve Harper (Author of "The Ripple Effect", professionals speaker and business consultant) and I will be leading an informative business seminar - "Connecting Online: Leveraging the Power of Social Networking". (Sponsored by the Austin Business Journal)
This is the first time that Steve and I have ever presented together!
Business professionals interested in how Facebook, LinkedIn, Twitter, Plaxo, Blogging etc... can have an impact on their professional brand, marketing and sales should attend this interactive discussion. We will discuss best practices for both introverts and extroverts at all levels of experience utilizing online connection tools and social networks.
Please join us for this interactive and informative seminar and breakfast.
Date: Tuesday, September 15, 2009
7:45 – 8:30 - Presentation
Cost: $35
Reservation deadline is Friday, September 11 at 5:00 pm CST.
Have A Great Day.
thom
Wednesday, August 19, 2009
Generational Memories
When I was a kid growing up in Southern California my parents used to take me to San Diego for short getaways. My mom liked the beach and in the 1970s San Diego was not the major bustling city that it is today. It was a relaxing place to spend a weekend in the wonderful temperatures and salty air of "America's Finest City" (A term coined by Teddy Roosevelt, i think, when he visited San Diego).
Our favorite place to stay was a motor lodge comprised of small bungalows on a little island in the middle of Mission Bay. Vacation Village was a kid's paradise. It had a beach that surrounded the motel, five swimming pools, a game room, jungle like foliage, and lots of birds and other wildlife. I will forever remember the times I spent there with my folks. WONDERFUL.
In college I attended San Diego State University and I worked as a front desk clerk at that same hotel. In the 1980s the property had been purchased by Princess Cruises and was upgraded from a motor lodge to a "resort", and renamed The San Diego Princess Hotel and Resort. The facilities got a face-lift, but the place itself was still a great family vacation destination... with a strong focus on family-friendly activities. I loved working at The Princess, and still keep in touch with one of my co-workers - who is now one of San Diego's top architects. The memories of that job are amongst some of the best times of my college days!
As I write this I am sitting in the lobby of the Paradise Point Resort and Spa. Same bat time, same bat station... but again a new owner has upgraded the hotel to a higher level (add the word "SPA" and it must be swank!). The place is the same... but very different. They moved the front desk to the building that used to be the coffee shop. Go figure?!?
My parents never would have paid the high prices that these same bungalows now rent for a night. There have been some additional renovations, but it is still obvious that the rooms were built in the 1960s (most high end hotels these days have more space in the guest rooms and bathrooms!). But my kids think place is GREAT. The pools, the sand, the boat rentals, the put-put golf.... the high-priced everything... all adds up to great memories for my daughters.
We do not always stay here when we come to San Diego, but roaming around the grounds of this hotel somehow touches me deep in my soul. I feel connected to myself when we come here. I smile because I know how much my mom loved watching me feed the ducks when I was little or thinking about how I made my dad climb the observation tower twice each day (yep, now I am the dad, and my knees feel all 81 steps each day... sometimes twice!).
There are nicer hotels in the area, and some that are more conveniently located.... but whoever said "you cannot go home again" was wrong. You can and you should find ways to reconnect with the best parts of your life and share them with others who are part of your current world. It can fill you with peace and joy to share your memories and experiences with the next generation.
I have no idea if my kids understand how much it means to me to take them to this hotel or the way my heart feels watching them feed the ducks and explore the beautiful grounds. I wish my mom had lived long enough to know these kids and to see them explore the world. But somehow I think she was with us all here in paradise.
Have A Great Day.
thom
Tuesday, August 18, 2009
Just Be
Take a few moments and think about a happy time from your childhood.
Mentally get lost in the thoughts, the smells, the touch, the feelings.
In our busy "grown up" world we forget the joy that can come from just "being". As a kid I could just enjoy the moment. I did not worry about the cost of things or the impact that my actions had on anything beyond the present.
There is power in just being. No worry, no goals, no plans. Nothing but feeling inside of yourself.
When you find those feelings of youth again it can brighten your whole day.
Have A Great Day.
thom
Mentally get lost in the thoughts, the smells, the touch, the feelings.
In our busy "grown up" world we forget the joy that can come from just "being". As a kid I could just enjoy the moment. I did not worry about the cost of things or the impact that my actions had on anything beyond the present.
There is power in just being. No worry, no goals, no plans. Nothing but feeling inside of yourself.
When you find those feelings of youth again it can brighten your whole day.
Have A Great Day.
thom
Sunday, August 16, 2009
Great New E-Book For Those In A Job Search
I know in my core that relationships are essential to success. All opportunities come from people, and you never know how or when the people you encounter will come in and out of your life and provide you with the boost you need to excel.
Those looking for jobs must pay special attention to their networking skills. But even those not searching for work need to make networking a priority. Pay attention to people and understand their goals and dreams. Look for ways to help them when ever you can.
Sometimes you meet people there is an instant connection that leads to more business or other success for both of you. Other times you cannot see the reason for your meeting or discover ways that you can both have a positive impact on each other - but they are interesting and nice... and nobody should ever shrug a friendship for the sake of friendship.
Then there are people who you don't know well, lose touch with, and then cross paths again decades later to discover you are in the same line of work, industry or share similar goals. When this happens it is a sign that there is true and mutually beneficial opportunity in the works, and the universe is dropping the connection in your lap!
Let me tell you about one such friend -- and his fantastic new e-book for people who are in the middle of career transitions, job searches, or just concerned about their employment future.
Tim Tyrell-Smith is the author of the new e-book, "30 Ideas - The Ideas of Successful Job Search". I knew Tim at San Diego State University over 20 years ago. We had some mutual friends and always got along well - but we did not run in the same circles. We were in different fraternities (I was a Beta, he was a Sigma Chi... but don't hold that against him!!!) and our paths did not cross again for many years.
Recently, via Facebook, we became re-connected. Tim is now a leading expert in the job search arena, and is the founder of two websites that are both informative and powerful for those who are seeking more from life. Spin Strategy - Tools for Intelligent Job Search was founded because of his passion to help others overcoming the difficulties of being laid off and who are looking for their next career opportunity. Quioting - A Quest of New Ideas is designed to help those who have unique and creative ideas, but never know what to do with them.
Tim's message closely matches what I profess here on the Some Assembly Required Blog and in my books. He is growing his business, blogs, writing and speaking career .... and it is clear to me that we can be valuable resources to help each other find greater success.
I have downloaded Tim's free Job Search E-Book and I recommend you do the same. It is full of great advice and he clearly provides useful tips for anyone who is concerned about how to cultivate a more successful job search.
Share the link with your friends who are looking for work, and let them know about the resources he has available at Spin Strategy.
Have A Great Day.
thom
We Are Not Alone
Those who seek to understand the power of networking go through many stages of self-discovery. Much of the draw of having a network is about self. We witness those who are well-connected living on the receiving end of opportunities and we desire to have others help us achieve success. We network to get.
Eventually we learn that to get, we must give. It is hard for some to realize this, and with busy schedules and life commitments they shy away from networking as they cannot see the short term value in dedicating time and resources to serving others. Giving takes time. Time is a precious commodity.
The important lesson to learn is that all parts of our lives are a journey, including cultivating personal and professional relationships with others. While it takes time, it cannot be avoided if we want to achieve all that we can. Building a network is not like building a house. Once it is built you cannot walk away from the solid structure. The foundation of your network is directly tied to other people, and thus always in flux.
When one person holds the relationship dear only for their own gain, there are flaws in the structure of the network. Selfish networking exists when a scarcity mentality is dominant. If there is only a certain amount of success to be divided, each person will grab all they can get. But when we wake up each day knowing that there is unlimited opportunities and who gets the prizes will change from day to day, we can easily embrace assisting those around us to find victory.... as we can be sure that our time on top will come as well.
When we live in an ecosystem of givers, everyone will prosper.
Being a "giver" can be uncomfortable for some people who have always felt that others were out to take advantage of them. They feel vulnerable. It can take a long time for people to change their mindset, and to do so they must expose themselves to the right type of people who care about their success... and then take a leap of faith.
This perceptual shift in the brain will allow everyone to live an extraordinary life of abundance. I believe this is possible and that we are all capable of living in communities of contribution. It is not about finding happiness or constantly being blissful (constant joy is not going to happen) -- but is more in tune with finding your potential and helping others reach their own goals and dreams. Impacting the greater good for the universe has power.
If you have never thought about the greater purpose of networking, spend some time looking at how all people are connected and can positively change the world for the better, if they choose to do so. All opportunities come from people, so people matter in your life.
Finding balance between the needs of self and the pull of our commitments while making a difference in the world has forever been part of the human condition. Those who succeed in this are the ones who know at their core that they are not alone. Nobody is an island, and we are here to help each other win the prizes we seek.
Look at your own journey and uncover the ways that it is joined to the journey of others. Be still in your own mind and allow the connections to how you impact others become clear. The directions to how you can be the catalyst to boost other people are visible if you take the time to look for the clues.
You lead by example. If you are outwardly giving, others will see your efforts. It is hard to get past self-focus, especially in tough economic times. With so much uncertainty it is natural to circle the wagons and protect what we have. Hunkering down until the recovery has been the mantra of many, but I do not think this is the best answer.
Look for somebody in your circle of influence and give to them. It can be a small boost that launches them into the stratosphere. You need not abandon your own goals and responsibilities to help others. Even kind words of encouragement and praise can make the difference.
Take joy in the successes of others and most of them will do the same when they see you triumph. For those who are not on board with celebrating your successes or that of others, do not fret about them (you cannot change them). Be grateful for those in your life who do share your abundance mentality and realize you have your success because they are part of your life!
Have A Great Day.
thom
Eventually we learn that to get, we must give. It is hard for some to realize this, and with busy schedules and life commitments they shy away from networking as they cannot see the short term value in dedicating time and resources to serving others. Giving takes time. Time is a precious commodity.
The important lesson to learn is that all parts of our lives are a journey, including cultivating personal and professional relationships with others. While it takes time, it cannot be avoided if we want to achieve all that we can. Building a network is not like building a house. Once it is built you cannot walk away from the solid structure. The foundation of your network is directly tied to other people, and thus always in flux.
When one person holds the relationship dear only for their own gain, there are flaws in the structure of the network. Selfish networking exists when a scarcity mentality is dominant. If there is only a certain amount of success to be divided, each person will grab all they can get. But when we wake up each day knowing that there is unlimited opportunities and who gets the prizes will change from day to day, we can easily embrace assisting those around us to find victory.... as we can be sure that our time on top will come as well.
When we live in an ecosystem of givers, everyone will prosper.
Being a "giver" can be uncomfortable for some people who have always felt that others were out to take advantage of them. They feel vulnerable. It can take a long time for people to change their mindset, and to do so they must expose themselves to the right type of people who care about their success... and then take a leap of faith.
This perceptual shift in the brain will allow everyone to live an extraordinary life of abundance. I believe this is possible and that we are all capable of living in communities of contribution. It is not about finding happiness or constantly being blissful (constant joy is not going to happen) -- but is more in tune with finding your potential and helping others reach their own goals and dreams. Impacting the greater good for the universe has power.
If you have never thought about the greater purpose of networking, spend some time looking at how all people are connected and can positively change the world for the better, if they choose to do so. All opportunities come from people, so people matter in your life.
Finding balance between the needs of self and the pull of our commitments while making a difference in the world has forever been part of the human condition. Those who succeed in this are the ones who know at their core that they are not alone. Nobody is an island, and we are here to help each other win the prizes we seek.
Look at your own journey and uncover the ways that it is joined to the journey of others. Be still in your own mind and allow the connections to how you impact others become clear. The directions to how you can be the catalyst to boost other people are visible if you take the time to look for the clues.
You lead by example. If you are outwardly giving, others will see your efforts. It is hard to get past self-focus, especially in tough economic times. With so much uncertainty it is natural to circle the wagons and protect what we have. Hunkering down until the recovery has been the mantra of many, but I do not think this is the best answer.
Look for somebody in your circle of influence and give to them. It can be a small boost that launches them into the stratosphere. You need not abandon your own goals and responsibilities to help others. Even kind words of encouragement and praise can make the difference.
Take joy in the successes of others and most of them will do the same when they see you triumph. For those who are not on board with celebrating your successes or that of others, do not fret about them (you cannot change them). Be grateful for those in your life who do share your abundance mentality and realize you have your success because they are part of your life!
Have A Great Day.
thom
Saturday, August 15, 2009
The ABC's of Public Speaking -Z is for Zipper
Z is for Zipper
Make sure yours is up!
....And pay attention to other seemingly minor details before you go on stage!
Have A Great Day.
thom
Make sure yours is up!
....And pay attention to other seemingly minor details before you go on stage!
Have A Great Day.
thom
Friday, August 14, 2009
The ABC's of Public Speaking - Y is for Yes
Y is for Yes
If you desire to improve your speaking skills, and I assume you do if you have made it this far in The ABC's of Speaking, then you must speak. Say "YES" to every opportunity you can find to address an audience. The more often you speak, the more comfortable you will become and your experiences will help you fine tune your oratory skills.
Let people know that you are available to talk to their company, association, conference, club, or other group. Be clear about your range of topics and be excited to be asked to speak to crowds of all sizes.
The skills it takes to be on the big stage speaking to thousands of people are both the same and different from those needed to speak to half a dozen. The only way you will know how to react to different audiences is to have hundreds of presentations under your belt.
Do not over think the opportunity or pre-judge the group. Your goal is to get the stage time (See "S is for Stage Time"), and thus you should be excited about every chance you are given to speak.
Making yourself available and agreeable to speak will be part of a continuous cycle. The more you speak, the better you will get at speaking. The more you say "yes" to speaking, the more organizations will pop up with invitations for you to speak. Do not rationalize that you might become "over-exposed" in your city if you speak too often. If you are good, and have a powerful message that is important to people, smart groups will invite you to speak.
Have A Great Day.
thom
If you desire to improve your speaking skills, and I assume you do if you have made it this far in The ABC's of Speaking, then you must speak. Say "YES" to every opportunity you can find to address an audience. The more often you speak, the more comfortable you will become and your experiences will help you fine tune your oratory skills.
Let people know that you are available to talk to their company, association, conference, club, or other group. Be clear about your range of topics and be excited to be asked to speak to crowds of all sizes.
The skills it takes to be on the big stage speaking to thousands of people are both the same and different from those needed to speak to half a dozen. The only way you will know how to react to different audiences is to have hundreds of presentations under your belt.
Do not over think the opportunity or pre-judge the group. Your goal is to get the stage time (See "S is for Stage Time"), and thus you should be excited about every chance you are given to speak.
Making yourself available and agreeable to speak will be part of a continuous cycle. The more you speak, the better you will get at speaking. The more you say "yes" to speaking, the more organizations will pop up with invitations for you to speak. Do not rationalize that you might become "over-exposed" in your city if you speak too often. If you are good, and have a powerful message that is important to people, smart groups will invite you to speak.
Have A Great Day.
thom
Tuesday, August 11, 2009
Early Praise for "Batteries Not Included: 66 Tips to Energize Your Career"
"Thom managed to put a lot value in a little book. This is essential reading for anyone looking to get and stay influential. Very well written and leaves a lasting impression about the accountability it takes to be successful. Buy this book before your next mistake!"
ORDER YOUR COPY TODAY AT AMAZON.COM
The ABC's of Public Speaking - X is for eXtra
X is for eXtra
Because it is called "giving a speech" it is a good policy to remember that as the presenter it is your duty to "give" to your audience. Your talk is a gift to your listeners. Everything you do when you are on stage must be done with the listener in mind.
When you focus on giving to your audience you will always be a more successful speaker.
Deliver inspiration, advice, humor, compassion, knowledge, and challenging motivation to those in the crowd. Always be prepared to put 100% of your ability as a speaker into your preparation and execution of your speech. That is expected of all speakers.
But always give something extra that the audience does not anticipate. Speakers who bring something more are always remembered. Several years ago I witnessed the CFO of Brown-Forman Corporation speak at an event. Brown-Forman owns several adult beverage brands including Jack Daniels. She had a gift of a bottle of Jack Daniels for each person in the audience, which was a big hit with the crowd! Years later those who attended her talk remember it very well!
If your company's product or service is too expensive to give to everyone, consider doing a drawing a rewarding one or two audience members with the valuable sample.
When you do not have a product or service that that lends itself as something you can give away, then create a hand-out that has the most valuable points from your presentation so that every audience member recieves something to take home.
Anytime you can give the audience something extra, they will remember your presentation with greater intensity.
Have A Great Day.
thom
Because it is called "giving a speech" it is a good policy to remember that as the presenter it is your duty to "give" to your audience. Your talk is a gift to your listeners. Everything you do when you are on stage must be done with the listener in mind.
When you focus on giving to your audience you will always be a more successful speaker.
Deliver inspiration, advice, humor, compassion, knowledge, and challenging motivation to those in the crowd. Always be prepared to put 100% of your ability as a speaker into your preparation and execution of your speech. That is expected of all speakers.
But always give something extra that the audience does not anticipate. Speakers who bring something more are always remembered. Several years ago I witnessed the CFO of Brown-Forman Corporation speak at an event. Brown-Forman owns several adult beverage brands including Jack Daniels. She had a gift of a bottle of Jack Daniels for each person in the audience, which was a big hit with the crowd! Years later those who attended her talk remember it very well!
If your company's product or service is too expensive to give to everyone, consider doing a drawing a rewarding one or two audience members with the valuable sample.
When you do not have a product or service that that lends itself as something you can give away, then create a hand-out that has the most valuable points from your presentation so that every audience member recieves something to take home.
Anytime you can give the audience something extra, they will remember your presentation with greater intensity.
Have A Great Day.
thom
Sunday, August 09, 2009
The ABC's of Public Speaking - W is for Walking Around
W is for Walking Around
Effective speakers move around the room. Do not forget to walk when you are speaking, as nobody wants to see as statue deliver a presentation. If you appear stiff or stuck the audience will see that as part of your personality. If you utilize the freedom to command the space, you will be seen being in control.
Many people feel a sense of security if they can hold onto the lectern and keep close to their notes. Having their body shielded saves them from needing to worry about how to stand or what do do with their hands. They grip the sides of the wooden structure and rotate their head from left to right, thinking that their eye contact is enough of a connection with the audience to show their humanity.
When you are given the choice of a stationary microphone on the lectern, or a wireless microphone, always choose wireless, as it provides you with flexibility to move when appropriate. If you are speaking to a large crowd where a sound system is necessary you do not want to be tethered to one place on the stage. This is especially true on a large stage with a big audience, as staying in one spot will make you appear small.
If you don't need sound amplification, then there is no excuse for being stuck in one spot - but even in talks in a small room to a dozen people, you still need to walk around.
The best orators go beyond the stage. They walk into the crowd as they deliver their remarks. Oprah Winfrey is famous for this style of speaking while amongst the audience, and it is one of the reasons that people feel connected to her when she speaks.
The best non-professional speaker I have ever seen was a CEO delivering a lunch-time talk to a group of 200 professionals at a meeting of the Central Texas Chapter of the Association for Corporate Growth. This group has successful business professionals address their members each month, but this one speaker stood out because he was one with the audience. He flowed away from the front of the room walked around, looking into the eyes of the people. Everyone was captivated. While his message, words, gestures, eye contact, poise and style were all great, it was his movements that made him spectacular.
I have seen equally successful businessmen and women stand anchored to one spot barely ever even shifting their weight from foot to foot whose presentations fell flat.
While it can seem awkward at first to move around, or to roam into the crowd, while speaking, it quickly will become a natural part of your speaking style with a little practice. Make it a point to review your speaking area before you begin your presentation and plan where you can go. Only move when it feels natural, never force yourself into situations that make you uncomfortable.
No matter what the stage set up, at the end of your presentation or during the Q&A part of your talk, move closer to the audience. By crossing toward them you become part of the group. Since the last moments of your talk are your final impressions, this feeling of intimacy will solidify the connection you have to the individuals who have been listening to your talk.
Pay attention to how and when you walk around and you will improve your speaking style in a subtle, yet powerful, way.
Have A Great Day.
thom
Effective speakers move around the room. Do not forget to walk when you are speaking, as nobody wants to see as statue deliver a presentation. If you appear stiff or stuck the audience will see that as part of your personality. If you utilize the freedom to command the space, you will be seen being in control.
Many people feel a sense of security if they can hold onto the lectern and keep close to their notes. Having their body shielded saves them from needing to worry about how to stand or what do do with their hands. They grip the sides of the wooden structure and rotate their head from left to right, thinking that their eye contact is enough of a connection with the audience to show their humanity.
When you are given the choice of a stationary microphone on the lectern, or a wireless microphone, always choose wireless, as it provides you with flexibility to move when appropriate. If you are speaking to a large crowd where a sound system is necessary you do not want to be tethered to one place on the stage. This is especially true on a large stage with a big audience, as staying in one spot will make you appear small.
If you don't need sound amplification, then there is no excuse for being stuck in one spot - but even in talks in a small room to a dozen people, you still need to walk around.
The best orators go beyond the stage. They walk into the crowd as they deliver their remarks. Oprah Winfrey is famous for this style of speaking while amongst the audience, and it is one of the reasons that people feel connected to her when she speaks.
The best non-professional speaker I have ever seen was a CEO delivering a lunch-time talk to a group of 200 professionals at a meeting of the Central Texas Chapter of the Association for Corporate Growth. This group has successful business professionals address their members each month, but this one speaker stood out because he was one with the audience. He flowed away from the front of the room walked around, looking into the eyes of the people. Everyone was captivated. While his message, words, gestures, eye contact, poise and style were all great, it was his movements that made him spectacular.
I have seen equally successful businessmen and women stand anchored to one spot barely ever even shifting their weight from foot to foot whose presentations fell flat.
While it can seem awkward at first to move around, or to roam into the crowd, while speaking, it quickly will become a natural part of your speaking style with a little practice. Make it a point to review your speaking area before you begin your presentation and plan where you can go. Only move when it feels natural, never force yourself into situations that make you uncomfortable.
No matter what the stage set up, at the end of your presentation or during the Q&A part of your talk, move closer to the audience. By crossing toward them you become part of the group. Since the last moments of your talk are your final impressions, this feeling of intimacy will solidify the connection you have to the individuals who have been listening to your talk.
Pay attention to how and when you walk around and you will improve your speaking style in a subtle, yet powerful, way.
Have A Great Day.
thom
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